[EXPERT_CAST 006] How Ian Miller Built 6 Billion Dollar Brands

Businesses love growth.  But accelerated growth is something most get stupidly excited about!  In today’s Expert_Cast I chat to Ian Miller.  Ian developed a proprietary methodology, Rocket Branding, to ensure businesses of all sizes achieve accelerated growth – this is his passion.   Ian’s professional background is not to be sniffed at either.  He’s had an extensive career on both agency and clients side and has been responsible for creating 6 billion dollar brands and even more half billion dollar brands, including Old Spice, Diet Coke and others.   Ian...

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[EXPERT_CAST 005] Success and Social Media Mastermind with Kris Jones

With so much noise on Facebook and Twitter, being authentic has never been more important.  This is the only way to succeed on social media in the long term.  People want to connect and build relationships with ‘real’ people not robots that never interact with their audience.   Today’s Expert_Cast features the truly awesome Kris Jones.   Kris has a very colourful business history as you’ll discover shortly.  He sold his first internet marketing company to GSI commerce and later to eBay.  He now runs a start-up called ReferLocal.com, is an advisor for...

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[EXPERT-CAST 003] Why Networking is NOT About Giving

Do you wish to surround yourself with people of like-minded values but struggle to find them? Are you experiencing a variety of ‘takers’ in your life, and spending all your energies defending yourself or your department or your company? I think we have all answered yes to these questions at some point in out life.  Maybe even right now. So how can you break down these barriers and find like-minded people that want to help each other? You will find the answer in my expert-cast with Melissa G Wilson (LinkedIn). Melissa is a highly successful social media expert, best-selling...

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[EXPERT-CAST 002] Damien Bove on How to Land a £100K Deal on LinkedIn

In my 2nd podcast on LinkedIn I have been able to secure a case study interview with Damien Bove – a highly successful medical consultant and social media marketer. Damien is living proof that you can win big deals worth £100K from your LinkedIn network.  By adding value and giving away a TON of free information you can position yourself as the credible expert. In the case study you will learn: >>How to land a £100K deal on LinkedIn. >>How to land and a joint venture deal. >>How to invite individuals outside your network to a webinar. >>A daily process that...

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Multi Screening Growth in the UK: What does this mean for advertisers?

Have you ever sat on your sofa, watching TV while tweeting on your smartphone and shopping on your tablet? Then you’re part of a growing population of multi-screeners who use more than one device (screen) at the same time. As the number of multi-screeners grows, advertisers are realising the potential of actually encouraging multi-screening to gain a competitive advantage.   Why is this important? According to a study conducted by Fast Web Media, people are more likely to stay in the room during advert breaks if they are multi-screening, meaning they may actually end up watching or...

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7 Things You Need to Stop Doing on Facebook Right Now

If you’re like me then you’ve got “those” friends on Facebook that don’t quite understand what sort of behaviour is acceptable! Facebook has over 1 billion users but with such a vast number of people all on one network there is always going to be those shady characters that tap into Facebook virality to pedel their worthless make money online offer or affiliate links. I have highlighted 7 activities that are not welcome on Facebook.  If for some bizarre reason you do find yourself doing any of these.  Make sure you have a friend with you so they can slap...

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