[Question of the Week] What Are The Latest Trends in Marketing for 2013?

In 2012 the world of marketing went through some BIG changes.  We saw the rise of Pintrest and Instagram as 2 very visually focused social networks, Facebook’s 1 billionth user and the ever so slightly annoying viral hit ‘Gangnam Style’.   So what does 2013 have in store for us marketers? What predictions will come true? Let’s answer the question ‘What Are The Latest Trends in Marketing for 2013?’ After digging around on Quora I have found some 1st class answers to the question I asked earlier. Feel free to add your own predictions about the trends for...

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Social Media Highlights From 2012 [INFOGRAPHIC]

What was once considered a trend is now a way of life, and now the way we do business. Social media has again advanced way beyond expectation, with the Facebook IPO, viral sensation Psy and Pintrest all making waves in the vast social ocean. So let’s have a look at some of the more public social media milestones from January to December.  Drop me a comment below and tell me what your favourite moment was and what else you think should be included. Happy New Year everyone!

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Social Media Storytelling [INFOGRAPHIC]

We all love stories, it’s at the core of all human interaction.  They can grip us and grab our attention unlike anything else.  So it’s no surprise that brands use storytelling to get your attention and paint a picture of their values and how they would like to be perceived. Social media has given brands an unparalleled opportunity to utilise photos and videos across the internet to tell their story.  I have found this amazing infographic that highlights this lust for images and visual storytelling all across the social web. If you haven’t already noticed, Facebook is...

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87 Tips on Pintrest Marketing – The Ultimate Guide

I guess most of you reading this will have undoubtedly heard of the new kid on the block – Pintrest.  This new social network is taking the internet by storm, Pintrest’s striking visual appeal and ease of use has been wildly popular among young females who love fashion, food, photography and other niches that would be an obvious choice for photos sharing.  Basically, think blogging with pictures! What’s really causing a stir among marketers is the vast amount of referral traffic Pintrest is generating.  A study by Shareaholic in January showed that Pinterest drove only a...

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