Facebook Reveals New Threaded Comment System

Finally!  Facebook reveals their new threaded commenting system.   Gone are the days of having to tag certain people in a comment to continue the conversation.  You can now initiate a conversation and reply to a comment by hitting the “Reply” button. Check out the Facebook threaded comment system in action!   Facebook have said they are only going to roll out their threaded comment system to Fan Pages with over 10,000 fans.  But from what I’ve seen, I think every Fan Page will have the functionality if you accept it.  I had to enable this feature on my Fan Page...

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Breaking News – Facebook Destroys Old Guidelines

Facebook has made a change to their guidelines that you marketers are going to absolutely love. When I first heard the news I quickly sprung up out of my chair screaming FINALLLLLY!! Let’s take things back to March last year. The new Facebook Timeline was released and I (and many other marketers) was more than a little frustrated. If you can recall the  long-lost, ancient, Facebook Landing tabs, we could add arrows, Facebook logos and calls-to-action.  But the Timeline update came along and burst our bubble. Marketers worldwide were fuming! So as of yesterday (according to when the Social...

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Why Your Parents Want to Friend You on Facebook [INFOGRAPHIC]

Gone are the days of Facebook being a student-only club.  If you’re a student there’s a good chance your parents have got a Facebook account too.  But when it comes to friending your mum or dad, do you accept or decline? Let me take you back to my student years…..it was a fun, crazy, rollercoaster ride of an experience.  Facebook played an important and sometimes obsessive role for keeping in-touch with friends back home and connecting with new buddies on my course.   Never at any point have I even thought about adding my parents on Facebook, a point I made very clear to...

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Could Facebook Graph Search FAIL?

After promoting my latest post What Does Graph Search Mean for Your Business, I got a reply from Tom at Global Web Index on LinkedIn.  He linked me to some very interesting data that indicates Graph Search may have a tough time competing with Google.  Lets dig into some charts below. Zuckerberg stated, “There are so many people on Facebook, you can get a really good signal really quickly.”  The problem is that Graph Search is entirely dependent upon the input Facebook users make.  This is the major obstacle to creating a search product that can compete again Google. Let’s look at...

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[Question of the Week] What Are The Latest Trends in Marketing for 2013?

In 2012 the world of marketing went through some BIG changes.  We saw the rise of Pintrest and Instagram as 2 very visually focused social networks, Facebook’s 1 billionth user and the ever so slightly annoying viral hit ‘Gangnam Style’.   So what does 2013 have in store for us marketers? What predictions will come true? Let’s answer the question ‘What Are The Latest Trends in Marketing for 2013?’ After digging around on Quora I have found some 1st class answers to the question I asked earlier. Feel free to add your own predictions about the trends for...

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What Does Facebook Graph Search Mean for Your Business

Many of you, will have heard of the new feature from Facebook called Graph Search, but my guess is you’re a little unsure on what Graph Search actually is. So what is Graph Search? This new feature gives people the tools to map out their connections and things they care about.    This map is called the graph.  It’s big and constantly expanding, there are already more than a billion people, more than 240 billion photos and more than a trillion connections. Graph search is currently in beta at the moment, so only a select group of people have access to this feature.  Take a look at...

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