Facebook gone MAD – A guide to the NEW Changes

Tweet We can forgive anyone who logged onto their Facebook yesterday for being slightly confused! We are now in the ‘Launching Season’ according to Mark Zuckerberg, which is the cause of this uproar from many users and why your Facebook is looking unfamiliar. Even the torrent of complaints have been features in several mainstream news outlets, The Independent ran the story ‘Facebook changes spark online complaints’. The real reason why Facebook are trying so hard is to keep up with new updates from Google+. So the battle continues! For Facebook users all over the globe, these...

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Obsessed With Facebook

Tweet For many people (including myself!) Facebook is their life with nearly half of 18-24 year olds checking Facebook when they wake up and 57% of people talking to people more online. The recent announcement from Facebook of 750 million users, the question that many of us are asking is, ‘Are We Obsessed with Facebook?‘  I urge your to go over the (sometimes shocking) facts and figures in the infographic below, and make your own mind up! Tweet  “Use Social Media Like a Pro in 7 Days” Just fill in your name and e-mail, to enroll on...

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Utilizing Social Media For Recruitment

With the recent explosion and growth of social media, many recruiters are now using networks such as Facebook, Linked In and Twitter to source talent. Social media recruitment has been largely confined to professional recruiters and larger corporates, but smaller companies can still make full use of an online recruitment strategy. The Role of Social Media in Recruitment Job boards and company websites are usually the norm when companies are looking for employees.  This brings recruiters in contact with people who are looking for new jobs. But what about people that already employed and...

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Measuring Social Media ROI [INFOGRAPHIC]

Tweet For some time now, Social media ROI has been abit of a grey area for marketers.  Social media has been criticized as a marketing tool for generating very little ROI, but when used properly with a target driven strategy and in-depth analytics, results can be seen in various areas of your online occupation. The metrics used to measure ROI include various aspects of your online presence, including: website traffic, user generated content, number of fans and recommendations.  These metrics all affect your bottom line sales and costs, so keeping a close eye on your figures can...

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The (amazing) Growth of Social Media [INFOGRAPHIC]

I think its fair to say that over the past few years the growth of social media networks especially Facebook, Twitter, Youtube and Linked In, has been in overdrive! It’s now even hard to imagine a world without these global networks. How would you like to visualize this growth in a simple and straightforward graphic? Well your in luck! Below is an infographic showing the growth of various social media networks over the years that can really help put this steep growth curve into perspective. If your stunned and amazed by this infographic (or not if you’re don’t like...

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